Gong

Integrating Gong with HockeyStack to bring sales intelligence into your analytics and agents.

What is Gong?

Gong is a revenue intelligence platform that records, transcribes, and analyzes customer conversations (calls, meetings, and emails). It helps sales teams gain insights into performance, deal progress, and customer engagement.

How does HockeyStack use Gong data?

HockeyStack integrates with Gong to bring sales intelligence directly into your analytics and agents.

• Data Pulled: Call metadata, transcripts, participants, and engagement details.

• Timing: Data is synced automatically after Gong calls are processed.

• Purpose: To enhance sales performance analysis, pipeline visibility, and rep effectiveness tracking.

• Use Cases:

  • Evaluate sales rep performance based on conversation analytics.

  • Enrich deal intelligence in dashboards and reports.

  • Power features like Nova and Sales Odin, enabling AI-driven answers to questions such as “How is rep X performing on discovery calls?”

How to Connect Gong to HockeyStack

1. Go to Atlas > Ingest > Sales Enablement > Gong

2. Select Gong Integration.

3. Click Connect — you’ll be redirected to Gong’s authentication screen.

4. Log in to Gong and approve the requested permissions.

5. Once authorized, Gong data will begin syncing automatically into HockeyStack.