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HockeyStack
    • 👋Welcome to HockeyStack Docs!
  • 🚀RELEASE NOTES
    • Overview
    • Account Intelligence: Configuration Guide
    • Workflows
    • CRM
    • Companies
    • Views
    • Account Scoring
    • Intent Scoring
    • Credits by Feature
    • GTM Intelligence Onboarding
    • HockeyStack Implementation Scope: Marketing Intelligence
    • HockeyStack 101: Navigating the Platform
    • HockeyStack 101: Getting Your Data Right and Understanding Fundamentals
    • HockeyStack 101: Becoming an Expert in Reporting
    • HockeyStack 201: Turning Business Questions Into Reports
    • What Will My Data Look Like?
    • Funnel Stages
    • 🎯Goals
    • 💠Touchpoints
    • 🔦Touchpoint Hierarchy
    • Defined Properties
    • Breakdowns
    • Track Date Properties
    • Analytics
    • 📊Reports
    • 🖥️Dashboards
    • 🌠Journeys
    • ⚙️Settings
    • Advanced Data Connections
    • Send View updates to Webhooks
    • Odin AI
    • ❓Marketing Intelligence FAQ
      • Data Model & Tracking
      • Integration & Data Ingestion
      • Properties & Configuration
      • Goals
      • Reporting
        • Setting up sequences of actions
        • Viewing form submissions by page
        • Measuring touchpoint-influenced vs. non-touchpoint influenced conversion rate
        • Calculating average number of touchpoints
        • Measuring trend of Engagement Score
        • Measuring LinkedIn Impressions and Engagements
        • Measuring sales and marketing penetration in an account list
        • Measuring number of engaged contacts per company
        • Tracking progression against targets
        • Counting funnel stages influenced by different types of marketing touchpoints
        • Measuring percentage of high quality job titles by Channel
        • How do Table Totals Work: Campaign vs Campaign Group?
        • Record Count
      • Attribution
      • Other
    • 🖥️Dashboard Building Guides
    • Ad Platforms
    • Data Warehouses
    • CRMs
    • SSO
    • ABM
    • Marketing Automation
    • Other Integrations
    • Data Syncs
    • ↖️Website Tracking
    • ⚙️Data Processing from Integrations
    • 🧮Data Cleaning
    • UTM Best Practices
    • Skip CRM duplicate merging
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For the complete documentation index, see llms.txt. This page is also available as Markdown.
  1. MARKETING INTELLIGENCE
  2. ❓Marketing Intelligence FAQ

Reporting

Setting up sequences of actionsViewing form submissions by pageMeasuring touchpoint-influenced vs. non-touchpoint influenced conversion rateCalculating average number of touchpointsMeasuring trend of Engagement ScoreMeasuring LinkedIn Impressions and EngagementsMeasuring sales and marketing penetration in an account listMeasuring number of engaged contacts per companyTracking progression against targetsCounting funnel stages influenced by different types of marketing touchpointsMeasuring percentage of high quality job titles by ChannelHow do Table Totals Work: Campaign vs Campaign Group?Record Count
PreviousHow do I see which individuals / companies are included in a metric?NextSetting up sequences of actions