April 7, 2025
Last updated
Last updated
☁️ StackAdapt Lead Forensics Audiences: You can now update Lead Forensics audiences (in addition to Dun & Bradstreet) using StackAdapt workflow nodes.
🛠️ Workflow Management: Added the ability to delete workflows and trigger dry runs via the UI to test configurations before activation.
🔍 Workflow View Node Filters: Added support for custom filters within the "View" node in Workflows, allowing for more targeted data retrieval.
Odin now uses the Attribution Page to derive insights for your questions. You can ask it any questions about trends, details of records, or metrics broken down by your Breakdown properties.
Clicking on the link Odin provides will also redirect you to an instance of the Attribution Page used to create your insights.
Bizible Historical Website Data: HockeyStack can now ingest historical website data tracked by Bizible through our Salesforce integration. All you have to do is enable Salesforce <-> Bizible connection and HockeyStack can ingest the data through Salesforce.
ACCOUNT INTELLIGENCE - Enabled filtering on the "For You" page using provider data for more relevant account discovery.
ACCOUNT INTELLIGENCE - Improved the user experience when creating new audiences within StackAdapt and LinkedIn workflow nodes.
ATTRIBUTION PAGE - Record Details View has been updated to be available in more cells.
DATA SYNCS - Improved Snowflake data export to be more fault tolerant and observable.
MARKETING ANALYTICS - Object-based goal builder has been improved to show you the values of picklist properties from your CRMs.
ONBOARDING - Improved onboarding flows to include historical data pulls as a step and ability to enable Salesforce iFrame directly during setup.
