# March 14, 2025

## Marketing Analytics

### Attribution Page

### Release Notes

* **Custom Views for Attribution Pages:** Users can now create and edit views to configure their attribution pages according to their preferences.

<figure><img src="https://318687664-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FedLASfWbQxGa0eYkwALS%2Fuploads%2FYSdrkhGQ5hBBHSzV3LVh%2FScreenshot%202025-03-17%20at%203.33.26%E2%80%AFAM.png?alt=media&#x26;token=a6442415-9645-4b1c-b3e1-f5a0659f85f8" alt=""><figcaption></figcaption></figure>

* **Enhanced Stage Column Interaction:** Clicking on stage column cells in the main attribution page table now offers two options:

<figure><img src="https://318687664-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FedLASfWbQxGa0eYkwALS%2Fuploads%2F7KxEumvS4BrM9xxBTN5D%2FScreenshot%202025-03-17%20at%203.33.48%E2%80%AFAM.png?alt=media&#x26;token=7774ea0f-d756-4baa-b5da-7d5d25515558" alt=""><figcaption></figcaption></figure>

* **View Records:** To see detailed records.
* **View Trends:** To visualize changes over time.

<figure><img src="https://318687664-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FedLASfWbQxGa0eYkwALS%2Fuploads%2FEGhVFxUbZsHjU2h8zkim%2FScreenshot%202025-03-17%20at%203.34.13%E2%80%AFAM.png?alt=media&#x26;token=f3b5b76a-691c-4556-83f2-6dbf32dc2083" alt=""><figcaption></figcaption></figure>

* **Touchpoints Enhancement:** Introduction of an overview option that displays total non-attributed values for each column.

<figure><img src="https://318687664-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FedLASfWbQxGa0eYkwALS%2Fuploads%2FaMJD7onQSGvDGm9BLm2Z%2FScreenshot%202025-03-17%20at%203.34.31%E2%80%AFAM.png?alt=media&#x26;token=98ea46dc-2650-41cc-9980-656fe0661b7c" alt=""><figcaption></figcaption></figure>

## Account Intelligence

🔍 **Salesloft Integration:** Seamlessly export your enhanced accounts to your Salesloft account.

<figure><img src="https://318687664-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FedLASfWbQxGa0eYkwALS%2Fuploads%2F4g0ze0dBQCqTXaOCw26u%2Fsalesloft-logo1-1.png?alt=media&#x26;token=70465f08-83f6-4ff1-bc99-fed104e54bb9" alt=""><figcaption></figcaption></figure>

🌟 **Sales Dashboard Ranking Update:** Enhanced lead scoring system that intelligently combines AI-derived scores with intent signals for more accurate prospect prioritization.

🔄 **Workflow Automation Enhancement:** New condition node capabilities for more precise workflow filtering and improved sequence management.

☁️ **Salesforce iFrame:** One-click Salesforce iFrame installation process for easier setup and improved data synchronization.

<figure><img src="https://318687664-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FedLASfWbQxGa0eYkwALS%2Fuploads%2Fwbi7c5oqj8U3Gmj05RAF%2Fsalesforce-iframe.png?alt=media&#x26;token=8deb4121-5f8a-41ea-bfb0-55f5b4a3b826" alt=""><figcaption></figcaption></figure>

### Reporting

:tada: Default Attribution: Now you can set up your preferred attribution configuration once under [Settings -> Reporting & Tracking](https://app.hockeystack.com/v2/dashboard/settings?tab=1), and watch it automatically apply to all your new reports. Save time, maintain consistency, and still enjoy complete flexibility to customize attribution for any individual report whenever needed.

<figure><img src="https://318687664-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FedLASfWbQxGa0eYkwALS%2Fuploads%2Fjie2QxOxSwQKv3igL4sk%2Fimage.png?alt=media&#x26;token=bd369a0c-f603-46ce-83b8-23e10199b87a" alt=""><figcaption></figcaption></figure>