October 6, 2025

Marketing Intelligence

Scheduled Prompts

You can now schedule Odin to deliver you emails about the marketing performance! Just type in your prompt, iterate if needed, set the cadence, and the receipients. Lean back, and regularly receive updates on how your metrics are trending. You can read more about it here: Scheduled Prompts

User Feedback–Driven Improvements

We’ve shipped a set of minor improvements based on ideas submitted and voted on by our users. Have suggestions for how to make HockeyStack better? Share them or upvote existing ones here: https://hockeystack.canny.io/

Dashboard Filters in the URL

Need to share a filtered dashboard with a colleague or save it as a bookmark? Now you can!

Filters are now stored directly in the URL—just copy and share the link to preserve the exact view.

Filters in Alphabetical Order

Filters are now displayed alphabetically, making them quicker and easier to navigate.

Record Count

You can now calculate the number of users or companies that match any set of filters—directly in the record builder! When adding a column, simply select “Records Matching Filter” and define which users or companies you’d like to count. Here's a documentation of the feature: Record Count

This is especially useful for cases like:

• Counting all companies in the Enterprise segment

• Measuring what percentage of SMB companies had a Closed Won deal last quarter (using “Records Matching Filter” as the denominator)

Account Intelligence

Filter views by AI node outputs

When building a view, AI node outputs can now be used as filters! This makes views more powerful by giving you a precise way to target the companies and users you care about.