Configure a Data Syncs Import
The purpose of an import is to seamlessly unify your data that already exist in HockeyStack (like CRM, marketing automation etc. data that we automatically pull) with custom datapoints that exist outside of your common GTM stack.
Frequent examples of the kind of data our customers import into HockeyStack include trial subscription data, additional CRM-related datapoints, and non-digital marketing spend etc. Although the kind of data we can ingest is flexible, we need it to fit into a certain requirement set for it to be useful throughout the platform.
It is critical to first define what kind of data you want to import into HockeyStack. We currently allow four main import types:
Website Actions: web traffic data in time-series format coming separate from our web tracker
Custom Actions: custom time-series data from other tools (like trials, product analytics etc.)
Properties: custom object records (like subscriptions, line items etc.) along with their properties
Metadata: aggregate metrics that isn't attributable to a specific person/account (usually campaign spend data)
After determining your import type, connect your data warehouse:
Connecting your WarehouseLast updated