👀Views

A View is a filtered dataset of accounts based on specific criteria you define. Think of it as your workspace for identifying high-intent leads, tracking account behavior, or monitoring specific segments of interest.

You can use Views for:

  • Filter down to the data that matters to you.

  • Qualify leads/accounts using custom conditions.

  • See key metrics like scores, touchpoints, and trends.

Each View gives you a real-time, filterable look at accounts or contacts that meet specific criteria

What's in a View?

At the top, you'll see:

  • View Title — You can rename it anytime.

  • Search Bar — Quickly find a specific record within the view.

  • Filters — Click the Filter button to change the logic powering the view (e.g. "Score > 70", "Industry = SaaS").

Once your view is configured, you'll see a sortable table of matching records.


Table Columns

The default columns help you evaluate, prioritize, and act on your leads:

Column
Description

Account

Company name and domain. You can click into details or explore activity.

Employees

How many employees are in a company

Stage

Latest stage achieved, pulled from your CRM.

Score

Cold, Warm, Hot and On Fire. Typically derived from behavioral signals.

30 Days Trend

A mini sparkline showing engagement frequency over the past month.


Actions You Can Take

  • Save View — Lock in your latest filters and column setups

  • Refine Filters — Use complex filtering logic (AND/OR, multiple fields, scoring rules)


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