# How can I use LinkedIn Impressions and Engagements in my reports?
This answer refers specifically to the special LinkedIn Account-based Impression and Engagement data that we pull from our LinkedIn Ads integration.
Note that this datapoint is different than the overall number of impressions and engagements **by campaign**.
The **by campaign** datapoints reside under "Paid Ads metrics" in your report builder:
If I select Impressions from here, and I break the report down by Company Name, I will **not** see the number of impressions by company. Because this datapoint is a separate datapoint.
To see the number of impressions or engagements by company, first create a goal:
Then, you can use it in reports:
**Number of impressions and engagements by company**
**Number of impressed accounts**
**Impression Influenced Opportunities**
This one is a different example. To measure influence, we need to use a defined property. LinkedIn Ads Engagements **should already exist** in the Channel property you have in your instance. If not, you can add it like this:
Try not to create new defined properties as much as you can. Use and enrich existing ones instead.
You can use your defined property for attribution like this:
Note that there is a filter on Channel. Click on Channel > click Filter > and add it like below:
Using Uniform attribution with this filter ensures that the report shows us **the total number** of Opps created within **this month (the report date range)**, that had LinkedIn Ads touchpoints **any time** **before** the opportunity creation.
